Cindy Crawford has handed her 10-year-old daughter Kaia to the racy Italian luxury brand Versace to model it’s new children’s line. She looks over-sexualized in heavy makeup. Welcome to the latest modeling trend.
Kaia is one of a handful of pre-teen and early-teen models posing for fashion shoots for a number of top designer brands. The issue isn’t so much their age; rather the girls often wear adult-style makeup and clothes, even though they are modeling for children.
Anais Gallegher, the 11-year-old daughter of former Oasis singer-songwriter Noel Gallagher is also modeling professionally.
Gallegher is signed with Select Model Management, which also represents top models like Agyness Deyn, Natasha Poly and Victoria’s Secret model Erin Heatherton.
Anais has already posed for a shoot with renowned fashion photographer Mario Testino, who has photographed Kate Moss, Princess Diana and the Duke and Duchess of Cambridge, William and Kate. Anais, who turns 12 on Jan. 27, is featured on the agency’s Web site.
Supermodel Moss’ half-sister Charlotte Moss, known as Lottie, has also debuted as a professional model, and she’s only 13.
Kate was a year older than Lottie when she started modeling. Lottie posed for her first “test shoot” last October with up-and-coming fashion photographer Andrea Carter-Bowman.
But not all pre- and young-teen models are children with celebrity connections. Thylane Blondeau is one of the hottest new models in French fashion. She’s 10 years old. Blondeau caused an uproar when she posed for an adult style fashion spread in Vogue Paris.
Kaia, Crawford’s daughter with husband Rande Gerber, has an in with Versace. Cindy was a favorite of the late-Gianni Versace during the 1990s. His sister, Donatella, now runs the brand.
For her part, Crawford is delighted with Kaia’s campaign. “I’m so thrilled that Kaia was chosen to be part of the first Young Versace Campaign,” she said in a statement. I have so many fond memories of the times I spent with Gianni and Donatella. There is something so very special about the House of Versace.”
Crawford said she was at the shoot throughout.
“Like her mother, Kaia has a very special gift. The camera really, really loves her,” Donatella added. “Having Cindy on-set for the shoot took me back to all the amazing Avedon shoots we worked on together. It was such a special treat watching Kaia walk in her mother’s footsteps!”
Mert Alas and Marcus Piggott were behind the lens. The campaign coincides with the opening of the first Young Versace boutique in Milan.