Taylor Swift sent a clear message with her new song “Shake it Off” and accompanying video. She’s invading pop music for the first time with her new album, titled 1989.
And, she appears to be taking the high road with catchy, uplifting songs that send a positive message to her fans.
Swift, who has ruled country music for years, is invading territory now dominated by artists like Katy Perry, Miley Cyrus, Ariana Grande and Demi Lovato. Only Lovato and Perry come close to her style.
While her latest song is heavily dance influenced (Taylor shows a few moves of her own), the lyrics are far from empty-headed. Swift sends a strong message to tweens and others who face haters, cheaters and liars in their daily lives.
The message is simple: shake it off, you’re better than that.
Hey, hey, hey, just think
while you’ve been getting down and out
about the liars and dirty, dirty cheats in the world
you could have been getting down to this beat
Swift continues the message in her video; she’s dances out of step and messes up routines. But in the end, she’s true to herself.
The singer has been dominating country music ever since she received the Best New Artist nomination at the 2008 Grammy Awards. She’s been crossing over to pop with many of her songs for almost as long.
Odds are she’ll dominate the pop charts as well when her album is released in October. Pre-order the album now by clicking the link above!
Check out the video below, let us know your thoughts and be sure to follow TheImproper on Twitter for the latest music insights and analysis.