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Julia Louis-Dreyfus Follows Amy Poehler; See Her Old Navy Ad! (video)

Julia Louis-Dreyfus appears in her first holiday commercial for Old Navy. (Photo: ScreenCap)

Julia Louis-Dreyfus appears in her first holiday commercial for Old Navy. (Photo: ScreenCap)

Julia Louis-Dreyfus cooks the ultimate Thanksgiving dinner in her first commercial for Old Navy. She replaces Amy Poehler who schilled for the fashion brand starting with last year’s holiday season.

Louis-Dreyfus, 53, is currently starring in the HBO television comedy series, “VEEP.”

She plays Selina Meyer, a fictional Vice President, and who later becomes President of the United States.

He first Old Navy ad appeared on television yesterday (Dec. 2), according to Ad Age, an industry trade publication.

Poehler bowed out of her year-long deal with a Black Friday ad that featured her as a rock star without an audience. Her fans all bailed on her to cash in on Black Friday deals at the retailer. Rock-star Poehler follows their lead.

The comedian, who currently stars as Leslie Knope in the sitcom “Parks and Recreation,” helped Old Navy boost its online presence with her videos, which were fashioned like comedy skits. Amy played several different roles.

The spots featuring Louis-Dreyfus follow the same format.

In her new ad, she’s hosting Christmas dinner for friends and relatives. As the spot opens, she boasts about the effort she put into the meal, including serving up “hand-harvested Quebecois cranberries.”

As she basks in the spotlight, a family walks in and can’t believe the deals they got on winter clothes at Old Navy. When Julia finds out that all sweaters and coats are up to 60 percent off, she wraps her entire table in plastic wrap and bolts for the door.

Footnote: She also unveils a “turpigen,” which is, well, you’ll just have to watch the spot to figure that one out.

Check out her video below, let us know your thoughts and be sure to follow IM on Twitter for the latest media news.


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