Justin Timberlake lets artificial intelligence take center stage in his new “Filthy” music video, but the Asian-only audience plays off stereotypes and smacks of racism, while the lyrics are decidedly misogynistic.
The song is the first for the artist since he relaunched his music career in 2013 with his third and fourth studio albums.
A lot has happened culturally since then, and Timberlake seems to be particularly tone deaf to the #MeeToo movement.
The fact that video features artificial intelligence– a robot performs a complex dance before an Asian-only audience–seems to play off the stereotype that Asians are more academic and more science-oriented that other ethnic groups.
Timberlake unveils his robot like the late Steve Jobs unveiling his latest iPhone. Apparently, only Asians are capable of getting it in Timberlake’s world.
The 36-year-old singer announced on Instagram on Tuesday that the song would be the first of four released from his new album, Man of the Woods, leading up to its release next month.
Oddly, the song lyrics have little to do with the video’s subject.
The chorus goes like this:
I said, put your filthy hands all over me
And no, this ain’t the clean version
And what you gonna do with all that meat?
Cookin’ up a mean servin’
And the main verse:
No question, I want it
Fire up, everybody smokin’
Your friends, my friends
And they ain’t leavin’ till six in the morning (six in the morning)
Gotta chill, baby, you the coldest
Go far, put ’em on notice
You know what I wanna do, yeah
Mark Romanek directed the video. He collaborated with Timberlake on his 2016 video for “Can’t Stop the Feeling!”
Man of the Woods, Timberlake’s fifth studio album will hit the streets Feb. 2.
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