The Beatles have finally stepped into the digital age after striking a deal with Apple Inc. to put its music on the iTunes digital music service, ending years of bitter feuding.
The computer maker made the announcement today (Nov. 16) on its Web site, which began displaying a rather cryptic message yesterday (Nov. 15).
Apple displayed a full-screen photo of The Beatles, circa 1969 with the message: “”Tomorrow is just another day. That you’ll never forget.”
“We love the Beatles and are honored and thrilled to welcome them to iTunes,” Apple CEO Steve Jobs said in a statement.
“It has been a long and winding road to get here. Thanks to the Beatles and EMI, we are now realizing a dream we’ve had since we launched iTunes 10 years ago,” he added.
The Beatles’ 13 recently remastered studio albums would be available on iTunes along with a special digital “Beatles Box Set,” and the “Live at the Washington Coliseum, 1964” concert film, according to Apple, EMI Records and the Beatles’ Apple Corps.
“We’re really excited to bring the Beatles’ music to iTunes,” Ex-Beatle Sir Paul McCartney said in a statement.
“It’s fantastic to see the songs we originally released on vinyl receive as much love in the digital world as they did the first time around.”
The albums will sell for $12.99 each; double albums will cost $19.99 to download and individual songs will cost $1.29 each, a premium over the average cost of 99 cents per song.
“I am particularly glad to no longer be asked when the Beatles are coming to iTunes,” Ringo Starr said. “At last, if you want it — you can get it now.”
“In the joyful spirit of ‘give peace a chance,’ I think it is so appropriate that we are doing this on John’s 70th birthday year,” Yoko Ono Lennon said.