Hot Poppin' Culture News From New York City

Selena Gomez Exudes Strength, Sensuality in New Puma Campaign (Photos, Video)

Selena Gomez Puma Sportswear

Selena Gomez is a picture of strength and beauty in her new Puma shoe campaign. (Photo: Puma)

Selena Gomez is the picture of strength and sensuality in her new campaign for Puma activewear. The 25-year-old pop star teamed up with the brand as an ambassador in 2017 and gave a sneak peek of the new campaign on Instagram. But we’ve got all her photos and a video!

Selena looked toned figure in a red-and-blue sports bra, matching sheer panel leggings and the Amp XT sneaker.

She’s struggled with her health in the past year, both mentally and physically, including undergoing a kidney transplant as a result of her struggle with Lupus.

The clothes are part of the DO YOU lineup and featured the new training shoe. The company describes it as high-performance and fashion-forward with a comfortable knitted collar, overstated heel and mid-foot wrap for support and foam in the heel for an energy return.

“The Amp XT is made for women who slay doubts and defy the status quo. And of course, there’s no one better to represent the shoe than PUMA’s kick-ass ambassador, Selena Gomez, Puma said in a statement.

“She is the epitome of a strong woman, defying the standard and proving people wrong by proving herself right.”

Puma have previously described Selena as a “fearless” female.

She’s all that and more. Check out her photos and video and be sure to follow IM on Twitter for the latest Selena Gomez news.

Selena Gomez Sexy, Sensual for Puma (Click Photos to Enlarge!)
Selena Gomez Puma Thumb 06Selena Gomez Puma Thumb 05Selena Gomez Puma Thumb 04Selena Gomez Puma Thumb 03Selena Gomez Puma Thumb 02Selena Gomez Puma Thumb 01Selena Gomez Puma Thumb 12Selena Gomez Puma Thumb 11Selena Gomez Puma Thumb 10Selena Gomez Puma Thumb 09Selena Gomez Puma Thumb 08Selena Gomez Puma Thumb 07

Subscribe To TheImproper's Email Newsletters, Free!