Supermodel Candice Swanepoel, known for risque, nearly bare photo shoots, has outdone herself this time. Her campaign for shoe retailer Brian Atwood has been banned in New York City. Would you believe it’s too suggestive?
The South African beauty, who is featured regularly by Victoria’s Secret, posed for a video and wall posters wearing a black one-piece body suit, with thigh-high stockings and different pairs of the brand’s shoes.
But her scanty outfit didn’t get her in trouble this time. Instead, the ad raised eyebrows because she poses with two men, in a scene that suggests sex with multiple partners.
Check out Ads banned in New York; click to enlarge.
She looks very dominant, while the buff boys are posed submissively, suggesting a BDSM theme.
The wall posters were slated to go on a building to promote the location for the shoe designer’s upcoming New York store. It’s located at 655 Madison Avenue in Manhattan’s Midtown, a tony address known for high-end boutiques and luxury stores. The video version of the ad was slated to run on video screens in city taxi cabs.
The campaign was shot by Mert Alas and Marcus Piggott, two of fashion’s top photographers. The ads have been accepted for the Sept. editions of Vogue, W and V magazines and the CR Fashion Book.
The video has been relegated, for now, to the designer’s Web site and will appear in the new store. A different, toned down, poster is slated for the store itself.
The video’s theme, “the sex is in the heel.” is “sexually charged,” Atwood told W magazine. “There is something so sexy about this part on a woman, and these shoes celebrate that,” he explained.
Check out the photos and the video below: